Transport is an important part of our daily routine.

And it makes our life very easy.

The other side? Global transport is responsible for 23% of greenhouse gas emissions,

with road traffic being the main source.

Commuting to work.

A big chunk of our total greenhouse gas emissions and energy usage.

Cars for commuting to work.

In the heart of our busting society, a significant challenge of monumental proportions arises – our love affair with cars. While cars have long symbolized freedom, convenience, and security, they have also unleashed a barrage of pressing issues that threaten our environment, quality of life, and economic prosperity. 

The car has brought us wealth and freedom, while on the other side it is still a very costly expense as one time purchase, with recurring costs for fueling or e-power, insurance and car-maintenance. All together a costly expenditure. The electric car has some advantages on top since local emissions are almost zero, however electric cars are still most of the time running indirectly on fossil fuels (oil, coal and gas for around 80%, complemented with sun & wind power and nuclear sources as in The Netherlands) with all negative side effects. 

Bikes for commuting to work.

Even though an (e-)bike and it’s technology can be a simple solution to some of the world’s most complex problems, there are still some disadvantages in relation to the (e-)car: weather sensitivity, limited comfort, safety, lack of space for luggage and less ideal for traveling larger distances. These problems influence the mode choice of the citizens in favor of cars, maintaining the car dependency in urban regions for commuting to work. 

Comparing commuting by e-car and by e-bike over a short distance show to be 50 times more efficient in favor of cycling.

Moreover, the overall cost considerations paint a compelling picture for e-bikes. The initial purchase cost, ongoing energy usage, and other expenses like maintenance and insurance for e-bikes are exceptionally low. In fact, these costs are already 10 to 20 times cheaper than those associated with purchasing a new electric car. 

Collectively, these findings suggest that commuting by e-bike holds revolutionary potential in addressing global energy challenges, reducing CO2-emissions, and alleviating daily congestion issues during the daily commute to work. The challenges and disadvantages of commuting by (e-)car and (e-)bike were the basis of our concept development.

We need a new concept, especially developed and designed for people that want to commute comfortable, safe, healthy and sustainable to work.

Now you know the why!